The objectives The Association Mampita takes care of improving the communication between the farmers as well as exchanging news in order to ameliorate their general living situation. They profit socially and economically from the participation in the association through the exchange of their experiences concerning agriculture, breeding, arts, communication and exchange of news.
These are the concrete objectives of the Association Mampita:
Develop the lives of farmers concerning agriculture, breeding and arts
Improve the farmers' communication
Reinforce agreements with donors and sponsors to obtain funds
Associate with enterprises and other projects of similar quality
Radio Mampita’s secret to success:
Collaboration with farmers as correspondents from rural areas
Use of the dialect of Betsileo which is the way of communication among farmers
Respect the regional customs
Respect the character of the radio which is “for the farmers and for development”
The farmers participate in all formats of shows
Collaboration with local and national partners
A program that responds to the farmers' needs
The neutrality of the radio (concerning politics and religion) which is highly important for the work with organizations